The 15 Serious Eats Instagram Posts You Clicked on Most This Year

From taste tests to saucy, scientific deep dives, these are the Serious Eats IG posts you loved (and trolled) the most this year.

By
Tess Koman
Tess Koman headshot.
Tess Koman
Executive Editorial Director
Tess is the Executive Editorial Director at Serious Eats. She previously was the digital director at Delish and a senior editor at Cosmopolitan.com. Her work has appeared in ELLE, Esquire, and more.
Learn about Serious Eats' Editorial Process
Published December 27, 2024
Most popular instagrams

Serious Eats

Another year, another batch of completed data for us to run through when prepping our metrics of success for next quarter.

...Kidding! Mostly! This year was filled to the absolute brim with recipes, articles, technique guides, and investigative food science-y reporting we are particularly proud of. And long before said content goes live, we're planning how to best show it to you via our socials. Whether it's a viscerally gorgeous recipe shot or a viscerally overwhelming close-up of 17 pieces of frozen pizza, we hope that every post that comes across your feed is a proper encapsulation of the work that went into the accompanying piece.

In 2024, it turns out you were most intrigued by those viscerally overwhelming close-up shots! But we love looking back at this list and knowing you're still into, like, beautiful and tested-to-perfection food, too. Without further ado, please find, in descending order of top clicks, the pieces you followed through on the most via our Instagram over the course of this year.

More Serious Eats Recipes